CD Players: Defunct
MSP Operations that hasn’t begun to include cloud computing is in trouble. Take an object lesson from various techs used to play music. The iPod changed the way we listen to music. You had records, 8-tracks, cassette tapes, and compact discs… then MP3 players, like the iPod. Here’s the thing: kids today don’t buy CDs, records, or tapes. Granted, there’s still a market hanging on by the skin of its teeth, but you know how true this is. When’s the last time you put a CD in your car’s player? Don’t you just plug your phone in and play your favorite songs from there? Even MP3 players are getting phased out by smartphone technology. There will come a time— and in many places, it has already come— when you won’t see anything but a phone jack where the CD player used to be. CDs are going the way of the 8-track and the record. The hipster of tomorrow will be buying CDs like the hipster of today buys vinyl. It’s kind of funny to think about, but that’s how history is. Some book collectors have ancient scrolls in the catacombs of their collections, but you can be sure they never read them.
With that in mind, consider cloud computing technology as relates to your MSP Operations— it’s following a similar curve. At first, like MP3 players in the late 90s and earlier years of the 2000s, they were an oddity only a few folks had, and no one thought would catch on. Then everybody had to have one, and you eventually thought: “Well, sure, I’ll try this out.” Soon, you couldn’t live without it— it was so convenient! Now, you can hardly remember what it was like not to just plug in some device and listen to whatever song you felt like without having to skip around through a CD. And isn’t it nice to hit a bump in the road and not hear your song start skipping like some over-caffeinated tap-dancing buffoon? Oh sure, it sounds like dubstep occasionally, but what else can you say about such an antiquated mode of music ingestion?
Cloud computing is the same. It took a while to catch on, and now it’s at a tipping point where soon all MSPs are going to be providing this service, and you’ll have a polarity shift where it’s actually only a specialized sort of managed service provider who provides non-cloud-based solutions; likely government contractors who only maintain top-secret information in subterranean bunkers or something of the like.
The tipping point is now. Cloud computing applications are bigger than they’ve ever been before… and they’re still growing. That growth is only going to be checked by some worldwide global catastrophe which would necessarily intone total war. Even then, it’s more likely you’ll see an increase in cloud computing applications. Big data has ubiquitous strategic potentiality. Imagine being able to examine entire regions of a battlefield in real time from a satellite, and remotely send drone strikes and other controlled weaponry from a bunker immune to attack. Imagine being able to track a nuke down and blow it up midair a hundred miles from your location. That can only be accomplished through smart AI remotely controlled in real-time through a net of connectivity that requires top-tier cloud computing support. The cloud, if it has yet to be fully encapsulated by the military-industrial complex, is at the very least being explored on the fringes.
How could such possibilities be avoided? When public big data solutions are processing terabytes of data in what essentially amounts to real time, that gets the attention of commanding brass. So, even if there’s some global conflict which knocks the majority of business off their traditional course, technological innovation will likely yet manifest cloud expansion. So, consider:
• CD players: DONE
• Cloud computing: GOVERNMENT-FUNDED
• Big data: REAL-TIME
• Cloud applications: BIGGER THAN EVER
The coal mine canary of your cloudless customers is about to keel over. Small businesses have found the cloud more cost-effective than ever. They’re jumping on the bandwagon. If you want your MSP Operations to remain viable, you’ll have to learn the cloud before your canary croaks.