Learning from Visual “Literature”
Your MSP company can do well to look at certain films, songs, and books as inspirational resources for operational refinement. The literature of today may very well be film.
What if the future has immersive AR (Augmented Reality) experiences which overcome film? What if the movies of today are the black-and-white silent pictures of tomorrow? Your MSP doesn’t have a time machine, so you don’t know. What you can do is consider some derivable wisdom from certain films. There are many to choose from. “Meet the Robinsons” is a fun computer-animated romp that concerns time travel. Basically, a family of eccentric geniuses gets into all manner of shenanigans owing to their brilliance and time machines. It is discovered that little actions in one area can have infinite domino-effect implications that resonate for years.
As it turns out, this fictional plot-device has a toehold in reality through Chaos Theory, which you may have seen referenced through the “butterfly effect” analogy. In this, a butterfly flapping its wings could cause a hurricane across the world. How? Through non-linear cause and effect. The butterfly flaps into the eye of a hidden sniper at the wrong moment. He shoots some barrel full of gasoline, which initiates a conflict among drug cartels in a south-eastern country so virulent a jungle catches fire and the fallout changes the weather. Your MSP’s actions have the same sort of domino-effect reality around them, only you can’t zip back to the past and correct a bad set of decisions. Approach operations strategically:
• Think about actions; don’t leap before you look
• Look at issues from multiple angles; determine all variables
• Learn from mistakes
• Like in “Meet the Robinsons”, “Keep moving forward!”
Don’t “Leap” Before You “Look”
Your MSP company needs to act considerately. You need to look at an action to determine whether it is appropriate or not. Meditation is a good word for the process. Think about what you’re doing, why you’re doing it, and how things could go.
Meditation isn’t entirely sufficient, though. If you’re just thinking about one basic change, you may miss something important. You’ve got to approach the problem from every conceivable angle. Include things like security, obsolescence, competition, edge, visibility, cost, and the unexpected in your thinking. Could branching out in marketing strategy “A” limit you from PR strategy “B”? Could shuffling your provided services into a packaged provision be more effective than the a la carte situation you’re currently using? Well, there may be numbers you can consider to help you figure out which options are the best. How many people purchase items, individually, cobbling together their own unique service. How many purchase them as part of a packaged provision? How much crossover is there? Numbers reveal patterns and patterns can help you make the right forward steps.
Learn from Mistakes
It doesn’t seem possible to succeed without failure. No baby is born running, skipping, jumping, and speaking multiple languages while financing stocks and playing an instrument. The child has to learn by slow increments to crawl before it can walk, run, compete, succeed, compose, earn, invest, and increase. All those things require some level of trial and error and are very likely to involve mistakes. Some things can be avoided, some can’t. All mistakes are blessings in disguise because in some way they represent a concrete data point pertaining to strategies which do not work. Use them as learning opportunities and avoid making the same mistakes, twice if at all possible.
“Keep Moving Forward”
This is an anthem of sorts in the film “Meet the Robinsons” and represents a good attitude from which to approach marketing, service provision, and general management of your MSP. You’re going to make mistakes— learn from them. Move forward. Think about what you’re doing from all angles and you’re likely to find increased levels of success and proficiency.
An MSP company that learns from mistakes and moves forward in this manner will refine operations, reduce collateral expenses, and provide increased income. It may take a while, but if you’re diligent about the refinement process, you will see success.