MSPs have recently begun incorporating cloud computing solutions into their MSP services, and if yours doesn’t, you may very well be operating behind your peers. Multi-cloud options are everywhere, from the private sector to the individual consumer, to burgeoning SMBs, to larger corporations and enterprises.
Big Data is quickly becoming an integral component of larger operations, and as solutions like IoT and edge computing (a cloud using a business’s local IoT devices as data processing vehicles rather than servers) increase in their prevalence, so also does the speed and reliability of processing power. Big Data is increasingly more attainable to businesses of basic means, and that trend is likely to continue. Following, several key ways in which MSPs have been succeeding through the cloud will be explored:
- Offering of varied services
- Public, private and hybrid clouds
- Marketing around cloud solutions
- Provision of essentially turnkey computational services
Cloud computing provision through an MSP is often incorporated with multiple services. These can include making it possible for direct-connect solutions that bridge the gap between varying clouds, networks of a corporate variety and the brokerage of multiple cloud service access possibilities. Tools can also be provided to streamline and enhance a cloud shift. You’re not just providing a cost-reductive solution that simplifies infrastructure, you’re providing tools to help increase operational optimization. This is very valuable and can make your company stand out.
Public, Private and Hybrid Clouds
There are three primary families of cloud provision solutions: private, public and hybrid. The hybrid cloud mixes public and private options in a cohesive, interconnected way. Public cloud solutions are a network of servers on which multiple clients share space. Private clouds are servers where only one client is in operation. Providing these cloud solutions or facilitating access to them is a valuable and sought-after service.
Marketing around Cloud Solutions
When you’re in the process of adopting cloud service provision solutions, you need to market so that the advantages you bring to the table are clearly seen. Show how cloud computing can eliminate the need for certain employees and departments that are now antiquated. Show how this will pay for itself in terms of savings and capital released to more profitable purpose. Have case studies that follow actual examples and “plug-n’-play” scenarios where you provide the basic numbers so clients can work the savings out for themselves. Always be sure to include how your MSP services and cloud computing solutions are actually providing a service that’s more secure than most clients are able to attain on their own. The reason is expertise, professionalism, and cognizance of market shifts that are positive as well as negative.
MSPs that have honed their tech provision so that a given business can pay a monthly fee and have their own network via the cloud and other related services are MSPs that are going to draw a large share of the available market. You want to make this transition as simple as you can for your clients. You show them what the cloud does, how it works, how it can save them and which applications are most likely to save.
Show them how cloud computing can provide BYOD solutions that are secure and allow them to conserve tens of thousands in terms of equipment and rental space. Show them how data can be collected, analyzed and processed. Show them that the cloud can be used to design software and surrogate hardware. A fully implemented, properly run cloud computing solution can outsource a business’s tech costs and replace them with a predictable monthly fee that will include end-user portals, like laptops when Device as a Service (DaaS) gets the legs it needs.
A lot of MSPs succeed because of the cloud. It is now time for you to incorporate cloud solutions into your MSP services. You definitely want to be as forward, optimized and comprehensive as you can. Turnkey services, marketing, public, private and hybrid clouds and a variety of related services are good ways to expand your market share. The cloud market is increasingly reliable.