Your MSP company may face some things which are surprisingly difficult, but solvable. There may be other hidden issues that seem to keep you on continual repeat. You could be forgiven for finding parallels between your firm’s predicament and the surprise hit Universal Pictures released last year, “Happy Death Day”. If you’re unfamiliar with it, this film follows the lather-rinse-repeat tale of a college girl who’s murdered on her birthday and re-lives the day’s events until she identifies her killer.
Without proper care and attention, your MSP can wind up stuck in a similar rut. Whether you’ve dropped the ball, hit a dry spell, had something unexpected knock you off your course, you can’t let yourself persist in a rut. One of the most dangerous aspects of being “stuck in a rut” is the tendency to accept the situation as normal. If you can’t get out of the rut, your business will implode. But never fear, we’re here today with four important steps to help you engage your teams and get your MSP out of a rut before your firm is in the grip of its own Death Day cycle.
Root Out the Rut’s Cause
First things first, your MSP company must determine the cause of the rut. Like the often-mocked 12-step programs used to achieve liberation from addiction, the first step in overcoming a problem is admitting that you have one. Once you realize you’re in a rut, trace your steps back until you identify the starting point of your rut. Only when you know what caused the rut that you can start thinking about escaping.
Give Yourself a Reason to Move Forward
If you’ve found the root cause of your rut, the next step is finding a reason to get out of it. In “Happy Death Day”, the main character realized she was dead and her only way of not being killed perpetually was to figure out what happened and correct it. This is her motivation. You’ll need to properly motivate your operation. Look at where things are and establish what’s necessary to change the current state of affairs. It likely won’t be as hard as you think but may require a little extra energy in some area(s) of operations.
Know Where You Started, and Remember Where You’re Going
Your MSP isn’t in a rut at the beginning of things because getting head above water requires substantial effort. You’re likely to find yourself over-worked initially, until you hit cruising altitude. Indeed, this could be the cause of your current rut: the rush died down, it became okay to kick back, and everybody got used to it. Maybe all you’ve got to do is remember where you’re going as an MSP and rouse your employees to this reality. Keep the ultimate vision for your firm in the foreground at all times.
Take Time Away
Sometimes, the issue is just battle fatigue. You’ve been at it too long. You need some time away. If that’s the case, it is just as important for you to take time away as it would be for any of your hard-working colleagues. Work with your teams and review what projects and events are on the books: is it possible that statistically a week of historically low sales is coming up? If you’re small enough to close things down, then do so. As an MSP, this may not be feasible; but there are always methods you can use to escape. Employ them and come back with a fresh, rested mind brimming with inspiration apply to any problems, including that stuck-in-a-rut sensation.
Your MSP company can overcome a rut, but it will require recognition, action, motivation, and perhaps refreshing your mind. Just remember not to lose focus on your ultimate goals; often inspiration strikes when we least expect it— especially at the movies.