Brent Whitfield

Knowledge on a Need-To-Know Basis MSP security uses the term “microsegmentation” or “zero-trust model” to describe that which the military called “compartmentalization” decades ago. If you’re unfamiliar with the concept,…

In general, the public and the private computing clouds work as independent or distinct entities. However, these communicate through an encrypted channel to maximize the efficiency attained through a network.…

Ending the Drought MSP technology has come a long way in the last 20 years, and with the case of computational development, changes still tend to have that exponential quality…

How you deal with mistakes often shapes your MSP marketing success! Many business owners overreact to a single mistake, which can create a ripple effect of other mistakes. When mistakes…

Plenty of business owners and managers assume their data won’t be targeted by hackers. After all, why would a digital wrongdoer zero in a small to medium-sized organization? The unfortunate…

For years, MSP business or organizations have found it challenging to determine how to market themselves and find a way to pay for it. Most businesses have viewed marketing like…

Most businesses today leverage IT marketing to gain competitive advantage. It’s all about outwitting competitors and taking over respective markets. MSPs with extensive experience in Internet marketing always keep track…

People Want What They Can’t Have IT marketing that takes human psychology into account will have a much greater likelihood of successfully reaching clients. It’ll be much more likely to…

Know Your Audience The best MSP business marketing in the world will be ineffective in an Amish community. They don’t use technology, they don’t use computers, and what do they…

Storage Differences The Internet of Things, commonly abbreviated “IoT,” produces exceptional advantages, but these come with IoT-specific requirements which can quickly get complicated, depending on how a business plans to…